The DIID Contessa Set, a chocolate-brown waistcoat and skirt with a champagne satin shirt, styled seated by a chess table

NEW COLLECTION

Quiet confidence.
Designed for her.

Quiet-Luxury Women's Fashion in the UAE

Discover DIID, a Dubai women’s fashion brand for refined co-ord sets, structured handbags, elegant heels and finishing accessories, designed for confident, modern style.

Why shop with DIID

  • FREE UAE DELIVERYOn every order, 2–4 business days
  • CASH ON DELIVERYOn eligible UAE orders
  • 14-DAY RETURNSOne free UAE pick-up per order
  • SECURE CHECKOUTEncrypted payment on every order

SHOP BY CATEGORY

Shop Women's Fashion by Category

Start with what you need: tailored clothing, structured bags, elegant heels, or the belts and earrings that finish a look.

THE DIID LOOKBOOK

The DIID Edit in Motion

A closer look at the season: co-ord sets, bags and heels, styled for Dubai days and evenings.

New Arrivals

New Arrivals

The latest co-ord sets and tailoring

SHOP NEW ARRIVALS

THE DIID EDIT

Discover the DIID Collection

Explore carefully selected clothing, bags and shoes that can be worn individually or styled together to create a complete DIID look.

JUST ARRIVED

The Latest from DIID

New tailoring, bags and heels, just added to the DIID collection.

  • DIID Contessa Set

    Three-piece set with waistcoat, midi skirt and French-lace satin shirt.

    AED 1,900
  • DIID Siena Set

    Chocolate-brown three-piece set with waistcoat, trousers and lace-cuff satin shirt.

    AED 1,950
  • DIID Imperia Set

    Brown blazer set with a statement corset.

    AED 2,100
  • DIID Milano Set

    Chocolate-brown blazer set with cropped trousers and crocodile-embossed leather corset.

    AED 2,000
The DIID Clarisse Set, a houndstooth jacket over a champagne top with a beige midi skirt, styled seated on a cream sofa

OUR STORY

Luminous. Distinctive.
Unmistakably You.

DIID celebrates the woman who shines in her own way, with fashion selected to feel refined, confident and individual.

A women’s fashion brand from Dubai, DIID chooses every piece to work on its own and to sit effortlessly alongside the rest of the collection.

DISCOVER DIID

MOST LOVED

DIID Best Sellers

The pieces DIID customers come back to most, and the easiest place to start.

THE EDITS

Dressed for Dubai Days and Evenings

Two edits built from the DIID collection: polished pieces for the office, and considered looks for weddings, Eid and dinners.

Women's Fashion Online in the UAE, from a Dubai Brand

DIID is a women’s fashion brand from Dubai for women who prefer quiet confidence to loud logos. Shop women’s clothing built around co-ord sets, from the belted Vittoria Set to the Contessa Set with its French lace sleeves, alongside a structured mini bag, slingback heels and a leather belt and statement earrings that finish a look.

The DIID palette is deliberately narrow: deep chocolate, beige, grey and champagne gold, with houndstooth for pattern. Every piece is chosen to work with the rest of your wardrobe, from office days in DIFC and Business Bay to dinners on the Marina, and our office wear and evening & occasion edits bring those looks together.

We deliver across the UAE, including Dubai, Abu Dhabi and Sharjah, free of charge in 2–4 business days. Pay by card, digital wallet or Cash on Delivery on eligible UAE orders, and return eligible items within 14 days with one free UAE pick-up. Not sure about fit? The size guide and our customer care team will help you choose.

GOOD TO KNOW

Shopping With DIID in the UAE

Quick answers on delivery, payment and returns, so you can order from DIID with confidence.

How long does delivery take in the UAE?

Orders are prepared within 1–2 business days. UAE delivery is free and then takes 2–4 business days (3–5 for remote areas).

Do you deliver to Abu Dhabi, Sharjah and the other emirates?

Yes. DIID delivers across the UAE – Dubai, Abu Dhabi, Sharjah, Ajman, Ras Al Khaimah, Fujairah and Umm Al Quwain – as well as to GCC countries and selected international destinations. Charges outside the UAE are shown at checkout.

Can I pay with Cash on Delivery?

Cash on Delivery is available on eligible UAE orders, and any COD fee is shown at checkout before you confirm. You can also pay by debit or credit card, digital wallet or, where available, Buy Now Pay Later.

What is the DIID returns policy?

Request a return or size exchange within 14 calendar days of delivery for unworn items with all original tags and packaging. Each UAE order includes one complimentary return collection. Earrings and other pierced jewellery can’t be returned for hygiene reasons unless faulty.

How do I choose my size?

Compare your bust, waist and hip measurements with the DIID Size Guide, then check the fit notes on each product page. Between sizes? Message our customer care team on WhatsApp and we’ll help you choose.

Do prices include VAT?

Yes. For UAE orders, displayed prices include UAE VAT. Delivery charges are shown separately at checkout.

THE DIID JOURNAL

Style Guides and Fashion Inspiration

Practical style guides for life in Dubai and the UAE, from office dress codes to wedding-guest outfits.